About Us

Our mission is to turn children into book lovers by helping their parents find the books they like in an easy, intuitive way.

We launched boolino in November 2011. The idea behind boolino and its raison d'être is a simple yet obvious fact: creating emotional bonds with books and encouraging the habit of reading at an early age by improving reading comprehension, which in turn has a positive impact on the ability to learn. Today we know that there is a direct relationship between reading skills and academic success. In addition to all this, children and adults sharing the reading experience creates unforgettable moments for both.

We also know that there are two essential elements when children start to take up reading: the example set by their family environment (if parents read, it is likely that children will also be keen on doing so) and access to books they love which are suitable for their age and reading level.

Our vision is to become globaly the leading online platform about children's books and reading, for both parents and all the people involved in the education of children aged between 0 and 12 years. We aim to be a source of inspiration to make the difficult task of encouraging children to read easier through advice, ideas and book recommendations.

We are developing the most comprehensive database on children's books in the market in order to make all of the above possible. It already contains more than 367,896 references (presently books published in Spain and UK). Through our filter-based searches, you have a unique tool within your reach that will allow you to discover the very best books for your children in an easy, intuitive and fun way. We invite you to take part in our community with comments, reviews, photos or videos to share your reading experiences with the family.

Our boolino blog is a space devoted to current topics where we share ideas and opinions on issues connected with children's literature and encouraging children to read. It includes interviews with experts in education and the publishing industry; meetings with authors, illustrators, publishers, booksellers and librarians; articles on current topics and book recommendations and apps. boolino is a participative, interactive project. That is why we are inviting you to take part with your ideas and comments. Regardless of whether you are a mother, father, grandparent, uncle, aunt, librarian, teacher, author, illustrator or simply a lover of children's books, you are cordially invited to participate in our little grand world.

Lastly, in order to offer parents a very practical solution to encourage reading at home, we have created Boolino book box, a unique tool to encourage reading among children aged between 1 and 8 years. If you register your children, our experts on children's literature and promoting reading skills will recommend a special book each month, which you will receive along with all the material you need to complete three manual activities related to the book, the story and its characters. We also prepare a reading and activity guide on the book, which we expect will become a very interesting source of information and inspiration based on the four pillars of this innovative concept: learning, reading, creating and playing. Boolino book box is currently available in Spain and Spanish only.

We invite you to reinvent the world, we invite you to read with us and enjoy it with your children.

boolino en torno a la capacidad lectora infantil

Sven Huber
Co-founder y CEO