So far, 2015 has been an amazing year for Boolino, showing strong growth in all of our business lines. I am eternally grateful for the hard work put in by our committed team, which, as of today, has grown to 14 persons plus a couple of interns who work with us at any given moment.
We all share a strong desire to help families discover the best books for their kids in order to foster reading habits, reading comprehension skills and their love for books. At the same time, we are at the service of children’s book publishers to help them share, online, the most inspiring stories surrounding their books and improve the effectiveness of their online marketing spending.
We feel very lucky to work at the pinnacle of where books meet parents and their kids. And the best part is, we are just at the beginning of our amazing journey!
In our latest newsletter, you will find a summary of our latest initiatives, of which I would like to highlight just three:
- Premios Boolino: We are very proud to have launched this spring Boolino’s first literary prize, in partnership with IMC Agencia Literaria, Penguin Random House and Ediciones B.
- Blogger ecosystem: In the first semester of 2015, we created the largest blogger ecosystem about children’s and youth books in collaboration with nearly 1,000 bloggers. By sharing their book reviews on Boolino, we are giving mums, teachers and young people a much stronger voice, creating more interest in books and reading.
- eCommerce: A few months ago, we launched in Spain our own online bookstore, specialized in children’s and YA (young adult) books.
And what’s next? This fall, we are launching Boolino in Germany and the UK, the two largest European book markets. This is a huge step for us, and a real motivation to further develop Boolino towards being THE online reference platform around children’s books and reading.
On behalf of the whole team here at Boolino, I wish you a great summer, relaxing vacations and happy reading!